For Startup Incubators and Accelerators
Probably, you have noticed that you seem to provide the same access to resources, knowledge, business tools, mentors, but far not all founders manage to apply them effectively.
What if I told you that there is a possibility to increase the conversion of successful startups and the number of investments raised by them.
How do you like this opportunity?
I am Lena Markaryan - mentor, RPT therapist, luck hacker in business. I help founders to speed up investment raising, revenue acquisition, and reduce risks via working with their emotional intelligence.
In Particular, I mentored an ambitious scientist on her idea implementation from scratch. It took just one month for her to come out of complete confusion to the startup creation! She found 2 more perfectly fitted co-founders, reduced the idea development period from 6 to 1 month, and raised investments of €150,000. Now it is https://wevoice.ai/.
So, how does it work?
There is no doubt that the founder's decisions and actions determine the startups’ success. The question is - what determines their decisions? Neuroscientists proved that 95% of our decisions are subconscious and are driven by emotions.
Meaning, that first subconscious states determine our decisions. Then our decisions determine our actions, and only then our actions lead us to certain results.
If our subconscious programs for some reason work against our goals, then we are faced with sabotage, which means we don’t get what we were striving for even though we acted logically and applied a lot of effort. That is why you give 10 founders the same business tools, but only 1 applies them successfully. Business tools target the action level, and are built on straightforward logic, meaning if you do that action, you will get that result. But in real life we all know, it doesn't work like that.
Why? Because of our emotional intelligence!
You can teach how to pitch correctly, but this does not guarantee that the founder will be confident during negotiations with investors. You may provide all the mechanisms of the project scaling, but it doesn't mean that the founder is psychologically ready for the explosive scaling. Everywhere where a founder is not ready, doubts, or feels uncertainties deep inside - he is subconsciously sabotaging the startup's success.
Meanwhile we are used to believing that where straightforward logic does not work, we cannot influence and must rely on luck. However, my 5-year experience has proved that we actually can manage our luck via working with our irrational parts to make it work FOR our goals rather than against them.
I tested this approach first of all on my projects.
As a result, I managed to promote to the market more than 40 innovative products in the B2B market and exceeded sales by a multiple of 16 times over the predicted forecast.
Remarkable is I gained those results even though experts regarded the market as unprepared for such expensive and complicated products, and in our country, we had one crisis after another and even with military conflicts taking place.
So, I know very well how to help founders become capable of finding non-obvious solutions, and be highly adaptive to changes. After working with me they become capable of finding themselves in the right place, at the right time, and with the right people, and are psychologically ready for explosive scaling.
Moreover, I understand very well what issues different participants in the business process face because I myself worked in the R&D segment, business development, sales, and marketing. More about my background please find here.
This approach which I use may give a powerful synergy to your incubator/accelerator program.
So, if you want to increase the conversion of successful startups and the number of investments raised by them, let's discuss the collaboration opportunity!